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List of Social Media Sites by Category Type

Pete Semple

This eye-opening graph, called The Conversation Prism by Brian Solis and JESS3, depicts the social media world as divided into 28 different category types. In order to get a different view of it we've fleshed out the categories from the graphic in list form and included examples of sites from within each category type.

Social Media by Category Type Conversation Prism

The category list is comprehensive and potentially daunting, however in reality there are only a few popular sites from a handful of categories that are widely used. The rest are niche categories and sites which will only apply to select target consumers and industries. A niche category is Virtual Worlds with sites such World of Warcraft and Second Life.

Types of Social Media by Category

Twenty-eight types of Social Media, divided into categories by from Brian Solis’s The Conversation Prism (28)

Social Bookmarks

•      Diigo, Mr. Wong, Amplify, StumbleUpon, Delicious

Comment and Reputation

•      Diqus, JSdot, Backtype, Echo

Wisdom of the crowds

•      Digg, Buzz, Newsvine

Questions & Answers

•      Yahoo Answers, AllExperts, LinkedIn


•      ZoHo, Google Docs

Social Commerce

•      Viewpoints, Groupon, Milo, BazaarVoice

Blog Platforms

•      Typepad, Tumblr, Wordpress, Movable Type, Blogger


•      BackType, Technorati, Blogger (Google),

Social Curation

•      Flipboard, Magnify,


•      Twitter, Foursquare, Presently, AOL, Friendfeed


•      Chatter, Socialcast, comm.note, yammer

DIY+ Custom Social Networks

•      MobileRoad, SociaGo, Jive, TechApps

Discussion Boards & Forums

•      Google Groups, Yahoo Groups, Lefora, Grouply, Gala, BigBoards

Social Networks

•      Facebook, PerSpot, Bebo, Orkut, MySpace, hi5

Listening & Targeting

•      socialmention, Alterian, Collecta, VisibleTechnologies, Trend

Attentions/Communications Dashboards

•      Hootsuite, CoTweet, Brizzly, TweetDeck

Business Networking

•      Plaxo, LinkedIn, Kaboodle

Review & Ratings

•      Yelp, Amazon, Epinions, CitySearch, TripAdvisor, TrustPilot


•      BrightKite, GoogleBuzz, FireEagle, FourSquare


•      Hulu, Boxee, Vimeo, YouTube, Metacafe, Bliptv

sCRM – Social CRM

•      Toucan, my2cents


•      Wordie, SlideShare, edoor?, Docstec, Parzi?, Empresser


•      EventBrite, MadeIt, Upcoming, Zvents,


•, iLike, Odeo, Pandora, Musicfinder,


•      Wikia, PliMe TWiki, WikiSpaces, SocialText

Virtual Worlds

•      Second Life, WofW, Entropia, NeoPets, Poptropia


•      Kyte, Vokle, Qik, Ustream, ChatRoulette, Pictures


•      Flickr, Photobucket, Multiply, Picaso